Post by rojonirabeya1 on Mar 10, 2024 5:24:46 GMT 1
2022 has also taken its toll on Citröen . The semiconductor crisis , the shortage of raw materials to manufacture vehicles and the delay in deliveries has meant that this manufacturer has sold fewer vehicles. Specifically, in Spain it has only registered 60,002 units , which represents a 6.4% market share. This has made it the sixth best-selling brand in the country . Globally, the brand has also suffered. In total, it has put 933,644 units on the market , 77,891 fewer vehicles than those registered in 2021, when it registered 1,011,535 cars. In addition to logistical and supply problems, Citroën has given other reasons for this drop. "Spain was a market where individuals had a lot of weight, now it has decreased," explains Nuno Marques, CEO of Citroën Spain and Portugal. In fact, it has gone from 57% in 2014 to 41% in 2022 . "We estimate that the trend will continue in 2023.
Throughout 2022, Citröen has also improved the electrification of its range, with the ëBerlingo being the best-selling car in its category. The race to make electric cars cheaper is making them more expensive Another key point of Citroën has been its commitment to Spain through the Made in Spain initiative . During the past year, more than 13 million vehicles have Asia Phone Number List been produced between the factories in Vigo , Madrid and Zaragoza. Up to 7 strategic models are manufactured there, of which the C3 AirCross , C4 and C4X are assembled exclusively here. The automobile brand is clear about its 2 axes: responsibility with the environment and accessibility , not only in terms of prices, but also making vehicles more comfortable for all types of users and knowing how to adapt to all situations.
Such as the commitment to the Ami quadricycle . In fact, he hopes to extend the number of Ami cars in circulation. "This year we have produced 2,500 units, that is what is done in 2 months in Italy or France," highlights Marques. One of the points that generates rejection when buying an electric car is its price, which is still far above combustion cars. Ami can serve as a first approach , since for 7,000 euros you can get it and move around the city comfortably. Rivian presents R2 and R3: smaller and more affordable Tesla competitors Looking ahead to 2023, its great challenge is electrification. Although Citroën points out the delay that Spain is experiencing in this matter, especially due to the absence of charging points , they face it with positivity, because it can entail "a set of opportunities." "The fact that the Moves III Plan is present until the end of the year or the new rule that forces cities with more than 50,000 inhabitants to apply Low Emission Zones is going to make people change.